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13-7-2018 00:53:56  #1


Torpedoes and Blue Birds

Greetings All

Does anyone here have a definitive answer to the reason why the Torpedo typewriters were named Blue Birds when sold in England. I have a theory, but I wanted to get some other input before floating my theory on the forum. Thanks and all the best,

Sky

 

13-7-2018 10:30:08  #2


Re: Torpedoes and Blue Birds

Torpedo models were sold in England under the Regent and Harrod names as well (I believe that Imperial assembled the Regent later on from imported parts - and then made them entirely in house). Given that Torpedo exports to England followed the end of both World Wars, I had always assumed that it was a marketing decision to give the typewriters different names; it's not likely that a German 'Torpedo' would have been very well received during those time periods, especially not compared to the more innocuous-sounding Blue Bird. 


"To save time is to lengthen life."
 

13-7-2018 16:29:22  #3


Re: Torpedoes and Blue Birds

There was quite a tie-up between Imperial and Torpedowerke.  The very British Imperial Good Companion was in fact a German Torpedo design.  Imperial tested the market by assembling the machine from parts supplied by the Torpedo factory and selling it as the 'Mead'  for the first year.  When that proved reasonably sucessful, they bought the design and tooling outright and it became the Good Companion.  However, Torpedo was owned by Remington !  Their chief designer at the German factory, an Englishman called Herbert Etheridge jumped ship to Imperial just before WW2, taking the plans for the next generation Torpedo portable with him.  This became the Imperial GC 3.  Ever wondered why a German standard spool fits an Imperial GC 3 - and the Imperial 66 ?  Now you know !

 

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