The We-R-Memory Keepers and it's other badge-engineered equivalents have the typeface (type slugs) actually moulded directly onto the type bars - worse than a child's toy typewriter. To compensate for the soft plastic typeface, the platen is made from incredibly soft rubber, not far from sponge rubber in consistency. I always say that these are a typewriter-shaped object and not a real typewriter at all. It makes the Rover look well-engineered by comparison. The sad thing about the We-R-Memory Keepers is that it doesn't have to be like that at all. It is based on the mis-1970's Nakajima which wasn't Rolls-Royce quality true, but was still a perfectly adequate machine. Good enough to be sold as an Olympia (Carina), Adler, Hermes and others. But the Chinese have degraded the design beyond practical use.